Naked Diablo Tequlia

Produced at Banana Kick, Leeds

Banana Kick was given the opportunity to develop an entirely new brand of tequila, stocked in Harvey Nichols stores and served in high-end restaurants and bars.

Research told us that people are drinking less – but are trading up to better quality drinks. This insight led us to our creative approach; a concept based on the quality, authenticity and provenance of the tequila. 

We concentrated on the purity of the tequila and the time-honoured processes that have always been used to create the best and most authentic tequilas.